Founding Brand Ambassador Challenge
Be Part of the Beginning.
Help Outdoor Life Leadership build something from the ground up.
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Outdoor Life Leadership (OLL) is a Winston-Salem 501(c)(3) helping young men build practical skills, leadership, confidence, and real-life experience.
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As we prepare for GivingTuesday 2026, we're inviting a small group of people to become our Founding Brand Ambassadors.
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You don't need a marketing degree.
You don't need a huge social media following.
You don't need a resume.
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You just need to believe in what we're building and be willing to help tell our story.
What Is a Founding Brand Ambassador?
A Founding Brand Ambassador is someone who helps introduce Outdoor Life Leadership to their community.
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During November, you'll participate in simple weekly challenges designed to help you:
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Share the OLL mission
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Tell people why our work matters
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Share OLL social media content
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Introduce OLL to people, businesses, or organizations
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Help grow our online community
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Encourage others to participate in GivingTuesday
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Create a Facebook fundraiser for OLL if you have a Facebook page
We'll provide the content, graphics, ideas, and support. You bring your voice and your network.
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H
The Challenge
November 1–7
Meet the Mission
Get familiar with OLL and introduce yourself to your network.
November 8–14
Tell the Story
Help people understand why practical skills, leadership, and real-life experiences matter for young men.
November 15–21
Build the Community
Invite people to learn more about OLL and connect with us.
November 22–28
Build the Momentum
Share OLL content and begin getting your network ready for GivingTuesday.
November 29–30
The Countdown
Help spread the word as GivingTuesday approaches.
December 1 — GivingTuesday
The Big Day
This is when we come together for one major push to help Outdoor Life Leadership reach its GivingTuesday goal.
How Much Time Does It Take?
About 1–2 hours per week during November, plus a special GivingTuesday push on December 1.
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Recruitment and onboarding take place during October.
This is designed to be simple, flexible, and fun.
Who Should Become an Ambassador?
You might be a great fit if you are:
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Passionate about helping young people
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Interested in leadership and personal development
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An outdoor enthusiast
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A parent, mentor, educator, coach, or community member
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A social media user who enjoys sharing content
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Someone who likes connecting people and organizations
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Someone who simply believes young men deserve opportunities to grow
You do not need previous marketing experience.
And you don't need thousands of followers.
Your voice, relationships, and willingness to participate are what matter.
Founding Ambassador Recognition
As a Founding Brand Ambassador, you'll receive:
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Founding Ambassador Certificate
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Recognition on Outdoor Life Leadership social media
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An Outdoor Life Leadership experience
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Invitation to our ongoing Ambassador Network
You'll also have the opportunity to be part of the first group of people helping build OLL's supporter community.
Why "Founding"?
Because you're not joining something that's already fully established.
You're helping build it.
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Outdoor Life Leadership is growing its community, expanding its reach, and creating opportunities for young men to learn practical skills, develop leadership, and gain real-life experience.
The people who step forward now will always be part of the story of how it began.
Be Part of the Beginning.
Join the Founding Brand Ambassador Challenge
Applications are open for our GivingTuesday 2026 campaign.
No resume required.
No large following required.
Just bring your voice, your network, and your willingness to help.
